Dreamer who delight people and inspire the world. I have been exploring variety of projects with exceptional people at DJI, Hasselblad, Electrolux, AT&T, VTech, Pantech, Samsung and LG from China, Hongkong, Korea and Sweden.
what i believe in industrial design
I believe industrial design is very interesting profession. We are not artists, though we are artistic. We are not inventors, though we are inventive. And we are not engineers, though we bring a deep technical understanding to our work. We are not marketers, though the best of us propose concepts that lead the trends and market. Working freelance or in-house, industrial designer marry art and science to improve the look, feel, and function of chairs, environments, cars, mobile phones and even corporate logos.
"Good industrial designer makes a thing look good, and great industrial designer builds a relationship between an object and its user."
I majored industrial design at Hanyang University in South Korea. After graduation with several internships in Pantech, Samsung and LG, I joined VTech as industrial designer in Hongkong. A year later I joined Electrolux based in Shanghai to design small appliances includes vacuum cleaner, kitchen machine and air care products for global market. And moved to DJI world leading innovative company based in Shenzhen, China. I became one of a team leader in charge of all product line for DJI and Hasselblad from professional to consumer product such as drones, VR goggles, controllers, stabilizers, cameras and lenses.
I am not a good speaker, and not good at self promotion like other talented designers. While this is about my journey with very few words, it is not about myself, the wonderful process, nor product development with kind explanation. It is an objective representation of my work that ironically, describes who I am. It describe how I work, my values, my preoccupations, and my goals.